Audi Canada Vision+ National customer intelligence
MC Marc Chevalier National CRM · Audi Canada
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Reachable customers
318,240 ↑ 1.8%
Of 412,800 known profiles · 77.1% with a permitted channel
Coverage 47 of 49 dealerships reporting
77.1%
77.1% now · 75.3% last quarterTarget 80.0%
Identified households
286,400 ↑ 4,200
1.44 profiles per household · shared-address grouping
Deterministic match on owner record and address
98.1%
98.1% of plan · 96.6% last quarterPlan 292,000
Vehicle ownership matched
91.2% ↑ 0.9%
376,480 of 412,800 profiles hold a matched VIN
36,320 unmatched · VIN without an ownership record
91.2%
91.2% now · 90.3% last quarterTarget 95.0%
Declared interest coverage
64.2% ↑ 2.8%
265,020 of 412,800 hold at least one declared interest
Zero-party only · stated by the customer
64.2%
64.2% now · 61.4% last quarterTarget 70.0%
Lifecycle cohorts 412,800 profiles · every profile sits in exactly one cohort · Q3 2026 to date
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Relationship value against health Aggregate cohorts · profile counts
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Counts and shares of the 412,800 known profiles · the color band marks the relationship state
Declared interest distribution Of 265,020 profiles holding an interest
265,020 profiles with a declared interest
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Declared interest by region
Region Share Top interest {{ ir.region }} {{ ir.share }} {{ ir.top }}
Regional opportunity ProfilesReachable
Region Profiles and reachable Renewal cohort Priority action
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As at 14 Sep 2026 · Sources: dealer transactional feed, national contact history